A Software-First Approach to Counting People
Smart space management has elbowed its way to the top of priority lists at corporate office...
Blog
When I talk to partners and clients around the globe, I hear two common threads, whether it’s a premier sporting event venue or a small college campus. One is focused on real-time response, and the other on improving long-term space management.
The security and facilities teams I talk to want real-time, actionable insights.
They want to know in real-time when a room or section is overcrowded, or whether a restricted-access zone is filling up. At the same time, those same teams want to optimize spaces for the long run.
They want to move away from spreadsheets and instead make data-driven decisions with easy-to-understand dashboard metrics.
In short, they want to future-proof their operations, and they don’t want to hire data scientists to do it. And that’s where crowd intelligence software comes in.
“With crowd intelligence software, there’s no reason for data to overwhelm operations teams. Your existing data can go to work for you, and can surface insights to guide the way to smarter space management.”
A search of the term “crowd intelligence” generates a few definitions, but the one I want to focus on has to do with understanding how “crowds” or groups of people move in and around a physical space or venue. This “intelligence” can be used to predict behavior, anticipate crowd flow, and optimize the experience — for both the people interacting in the space and the people responsible for managing it.
Crowd intelligence helps facilities management, venue operators, and security staff know where people are, whether they are clustered in crowds, and where they are likely headed. At Rocket Mortgage Fieldhouse, the Cleveland Cavaliers rely on Armored Things for full-venue transparency, so they can see where crowds are headed and gathered, and if foot traffic is flowing as planned.
“The ability to understand the flow of people in the venue equips us to stay one step ahead of their needs, deploy resources more intelligently, and optimize the
– Mike Conley, CIO, Cavaliers, Rocket Mortgage Fieldhouse
event environment.”
Importantly, crowd intelligence should also be:
With crowd intelligence software, there’s no reason for data to overwhelm operations teams. Your existing data can go to work for you, and can surface insights to guide the way to smarter space management.
David Smentek is the Director of Partners and Federal at Armored Things. You can reach him at David.Smentek@ArmoredThings.com.
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